Our Marketing Process

Marketing and selling your home is more then putting a sign out front and hoping that some one shows up. A well coordinated and proven process gets houses sold. We invest and commit thousands of dollars in advertising and promotion to realize the full potential of your property. We view our process as going in to business together, we invest in you and you invest in us.

Below is an outline of our marketing process:

First 30 Days
- Introduction to Michael Bartus
- Listen and understand your goals
- Conduct CMA (Comparative Market Analysis)
- Determine selling price
- Determine marketing budget
- Sign listing agreement
- Stage home if needed (remove clutter)
- Make suggestions for potential improvements
- Take professional photographs with high quality camera
- Add property to the MLS
- Add property to national MLS REALTOR website
- Install attractive yard sign with brochure box on property
- Verify property is showing up on local and national real estate search engines
- Email to all local RE/MAX Results REALTORS
- Email to non RE/MAX Results REALTORS
- Email 300 Michael Bartus newsletter subscribers
- Make professional brochure for your property
- Distribute just listed mailing to area neighbors
- Build property specific website (depends on selling price of home)
- Send brochures to 1000 REALTORS to promote listing and REALTOR open house
- Hold REALTOR Open House-Tuesday
- Follow up on REALTOR feedback-adjust price if needed
- Place picture ads for Saturday and classifieds for Sunday in the Star Tribune/Pioneer Press
- Place ads in City Pages (depending on location)
- Place ads in Minneapolis/St. Paul Magazine (for property over $400.000)
- Place ads in Twin Cities Prestige Homes (for property over $500,000)
- Hold open house on Saturday and Sunday for first month depending on your flexibility
- Follow up with leads and provide candid feedback
- If property sold, go to home buying process

First 60 Days
- Review progress of first 30 days
- Make price adjustments based on feedback if necessary
- Alter brochure with any price or description changes
- Send brochures to 1000 REALTORS to promote listing with any changes
- Place picture ads for Sunday in the Star Tribune/Pioneer Press
- Place ads in City Pages (depending on location and price point)
- Place ads in Minneapolis/St. Paul Magazine (for property over $400.000)
- Place ads in Twin Cities Prestige Homes (for property over $500,000)
- Hold an open house on Sundays
- Follow up with leads and provide candid feedback
- If property sold, go to home buying process

First 90 Days
- Review progress of first 60 days
- Make price adjustments based on feedback if necessary
- Alter brochure with any price or description changes
- Send brochures to 1000 REALTORS to promote listing with any changes
- Place picture ads for Sunday in the Star Tribune/Pioneer Press
- Place ads in City Pages (depending on location and price point)
- Place ads in Minneapolis/St. Paul Magazine (for property over $400.000)
- Place ads in Twin Cities Prestige Homes (for property over $500,000)
- Hold an open house on Sundays
- Follow up with leads and provide candid feedback
- If property sold, go to home buying process

Marketing Examples
City Pages Advertisement
Property Brochure
Star Tribune Advertisment

Contact us today to get moving at michael@hometwincities.com or (952) 400-7000.